Solutions
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SET YOUR BRAND UP
FOR SUCCESS
Wiki Your Story. Welcome
Participation. Watch the
Performance.
AUDIENCE Solutions
Target hard-to-reach audiences including your brand’s biggest fans & influencers. Use precision tools to engage the right customers at the right time.
CONTENT Solutions
Provide an original storytelling experience in an intimate environment with co-authorship, content adjacency, sponsorship events, and more.
Solutions by OBJECTIVE
Engage your customers based on your marketing objectives — from building pre-launch awareness to nurturing long-term brand integration.
#Success #EpicWin
Pre-launch awareness for Skyrim lead to a steady build-up in activity leading up to the launch as well as sustained involvement in the months after.
SEE CASE STUDIES DOWNLOAD CASE STUDIES PDF
DOING IT RIGHT.
Community involvement is the new standard for your brand.
Here are FIVE guiding principles designed to help you step in, navigate and direct your brand story.
01
Participate.
It’s not an option.
Fans are discussing your brand with or without you, and your presence is required to channel the trajectory of the conversation. At Wikia, we facilitate real dialogue between brands and fans.
02
Make your brand story
compelling.
Your fans know better than anyone what makes your brand special. Learn what engages them and bring them unique information they don’t already know.
03
Don’t connect all the dots.
Involve your audience. Listen … but also allow them to find their unique voice. Wikia consumers are savvy and want to be part of the process. Let them help you figure it out.
04
Be human & familiar.
Don’t try too hard. Put yourself in the shoes of your fans and be true to your brand.
05
Let fans peek behind the curtain.
Give your customers information no one else has. Let them into your creative process, and they’ll organically spread the love.
